at the intersection of brands, media and culture

Why yes, Scottrade, I am crazy!

In advertising, Brands, communications, marketing, strategy on September 29, 2008 at 11:34 am


Picture 9

Originally uploaded by distillerymedia

Digital ads are the wave of the future and here to stay. But there are still problems with placement and the ability to actively manage them when they are completely out of touch with what it happening with active content.

As an example, I’ve attached a link to a Scottrade ad that asks if I’m feeling great about the market.  The market is down 600. The answer is not so much.

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