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Posts Tagged ‘Chiat Day’

AKQA, Please Stop “Referencing” Other Agencies Work…

In advertising, agency, Branding, Brands, communications, Consumers, culture, strategy on March 24, 2008 at 1:24 pm

Am I the only one who thinks these ads are awfully similar? It’s not like Wieden didn’t win a Gold Lion for the Honda work and AKQA didn’t notice. Moreover, at least W+K’s work for Honda had to do with the product, what does this spot for AKQA have to do with beyond some nice visual effects?

The original Honda Ad from W+K:

Pot Noodle from AKQA:

Additionally, Ad Age is becoming worse than its brethren Ad Weak when it comes to honoring creative. And yes, I say that both because they like this ad from AKQA as well as the pro-leprocy/violence Skittles work from Chiat.

Chiat Day Uses Leprosy and Violence to Shill Skittles

In advertising, agency, communications, youtube on March 13, 2008 at 9:19 am

I’m not sure I have ever seen a more unappealing ad for candy, seriously. I’m sure it was funny when everyone was high during the concepting phase but it just grosses me out.

(I am not the target. I am not the target. [gentle rocking of the body] I am not the target.)

Hat tip to brandflakesforbreakfast.