at the intersection of brands, media and culture

A Breath of Fresh Air

In Branding, Brands, Consumers, Design, innovation, marketing, strategy on April 15, 2008 at 12:26 am


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Originally uploaded by distillerymedia

Going to the moon? In Russia you can now buy pre-packaged oxygen in phallic containers at your local design bookstore. While oxygen bars came and went in the US this new product bets that Russians are looking for oxygen and that it is best when it is portable.

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