at the intersection of brands, media and culture

Polaroid Fades To Black

In Brands, Consumers, photo on February 11, 2008 at 11:26 am

my best polaroid ever ….
Originally uploaded by james m

The Washington Post announced today that Polaroid is shuttering its factories

“Polaroid, based in Waltham, Mass., is shutting down factories in the United States and abroad as the company abandons the technology that made the instant photo possible, the Boston Globe reported yesterday. The company will cease production of its film by next year.”

This essentially means that I have to start stocking up now. Polaroids, while environmentally unfriendly, are little bits of pleasure to me. Whether by livening up a party or bringing smiles to the faces of kids I meet in places like Ivory Coast, Polaroids have long been a big part of my photographic life. Somehow printed snapshots just don’t do justice to the spontaneity of life captured through the plastic lens.

  1. Interesting. At least they are doing the right thing for the environment. I agree, there is a lot of nostalgia when talking about using a Polaroid camera. However, I am so glad that they have digital cameras now because, for me, I can still look at the picture immediately and then decide if I want to keep it. Something I would not be good at if I was still using a Polaroid.

  2. […] Read the rest of this great post here […]

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