at the intersection of brands, media and culture

Online Video Grows During the Writer’s Strike

In communications, Consumers on January 23, 2008 at 4:15 pm

From the House of Naked:

“In US: Major online video sites have doubled their audience since the US writer’s strike started in November. YouTube’s audience was up 18% in the two months post-strike and Crackle doubled its audience from 1.2 million users to 2.4 million users.”

Growth in online video during the writers strike must add some salt to the wound for network executives who are facing angry media planners and an overabundance of reality television. I also think it’s great how writers are discovering other outlets for their content, including the much hyped funnyordie which is the entire reason for this post. Click the video below or don’t complain when everyone is talking about it later and say I never tell you anything.

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